Marketing Content Coordinator (Finance)

Summary/Objective
The Social Media Content Producer will create social media content and videos for marketing the university in support of enrollment, fundraising and other marketing efforts.

Essential Job Duties

Take photos, edit videos and design graph.ics as needed for social media in compliance with the University's brand and visual guidelines
Post content on the University's social media accounts
Assist with developing a social media content calendar
Provide leadership for the Student Social Media Advisory Group
Work independently on conceptualizing, planning, capturing and editing video content
Coordinate and manage video media assets
Maintain videography equipment and provide guidance for new equipment purchases
Coordinate with outside vendors on contracted video projects
Serve as the lead in maintaining and updating the university's YouTube social media account
Assist Graphic Designer with still photography as needed
Collaborate with Marketing and Communications team on cross-discipline communication projects
Be prepared to work some evening and weekend work hours
Set an example of a Christian lifestyle for students, staff and faculty
Commitment and adherence to Southwest Baptist University's Principles and Expectations
Perform other duties as assigned

Supervisory Responsibility

Student workers or interns, as needed

Position Requirements
Required

Bachelor's degree in marketing, public relations, business, communication, mass media or related field.

Experience with marketing concepts, including integrated brand communications, social networking-based marketing techniques, and advanced social media metrics and analysis.
Good communication and personal relationship skills, including the ability to communicate effectively; problem-solving and decision-making ability; writing, editing, and communication skills

At least two years of experience in social media management, including planning and implementation of social media strategy
Proficiency in using video editing software, such as Adobe Premiere and related products in Adobe Creative Suite, in an Apple Mac environment
Excellent technical knowledge of non-broadcast video equipment
Ability to effectively manage time, schedules and projects
Good communication and personal relationship skills, including the ability to communicate effectively; problem-solving and decision-making ability; writing, editing, and communication skills

Preferred

Bachelor's degree in Communication, Journalism, Film or related field
Experience implementing a content management system
At least 2 years of experience in video storytelling, including video planning, camera operation, location and set management, audio and lighting
Proficiency in digital photography
Strong creative writing skills
Experience flying and filming with professional-level drones
FAA commercial drone license

Work Environment

General office environment with shared office space and some noise
Attending campus events
Filming in various locations, including outdoor settings

Physical Abilities

Sitting or standing for hours at a time using a computer and other technology
Working under time constraints to meet deadlines
Must be able to bend, crouch, kneel, reach with hands and arms, sit, stand, use hands, be able to walk up and down stairs, balance, talk and hear
Specific vision abilities include close vision, distance vision, color vision, peripheral vision, depth perception and the ability to adjust focus
Must occasionally lift and/or move up to 50 pounds unassisted